Principle of Marketing: Individual Logo

This is the final look for my logo about my topic on what i'm promoting about Mantin. The reason i choose the name ManT Market is because a long time ago, Mantin is a tin mine. From there, I use the name and simplify it. For the design, I choose the image of a fish to represent wet market.

This is the colour experiment of my logo. This is to gain versatile in the logo. On creating this logo, I have follow the 5 principle of effective logo design which is simple, memorable, versatile, enduring and appropriate.

Principle of Marketing: Group Project (Logo)

We were asked to make a logo for our group project.

A Logo is very important for a company to get recognition from the audience. It let the audience know where the product is from and what the company is about. On creating a logo, a logo must me simple, memorable, enduring, versatile and appropriate.

This is our group logo:

The name Lifian is a word from an old English language. The meaning of Lifian is live. The reason we choose this name is because all of our topic is about live. For this logo, we design it based on the street view of Mantin town. 

Principle of Marketing: Project Overview

We were ask to pick a spot for our exhibition booth. The booth that i'm planning to make is a game booth. This is the place that I choose. The reason I choose this spot is because it has dim light which is suitable for a game booth and also the place is suitable for me to put my sketches and info about my game.

Principle of Marketing : Individual Logo (Process)

We were ask to make a logo for our own topic. My topic is Industrial System which is focus on wet market. I need to make a logo which is suitable with the topic and the logo must follow the principle of effective logo design 

This is the process of making my logo.

For my logo, I use the image of a fish because when we talk about wet market, the first thing in mind are fish.

Then I type in the logo title and some effect.

The reason I choose the font and the colour black and white is because to represent old. 

Principle of Marketing: Target Audience

A target audience is the person or group of people which a massage intended to reach or convey. In other words, it is important for a company to know who will be buying their product. This audience is the person or group of people the company is aiming for or trying to reach. When a company knows the target audience, they will shape both the purpose and the physical of the product to match the audience's needs and, sometimes, expectations.

My target audience are the business students of the Lagenda Education group. The reason i choose the business students is because to help the students. For these future businessmen and businesswoman, they could learn how to start and do business or even these guys in the future will help the merchant widen the sells.

3D Character and Environment Design for Animation (Research about Mascot)

A mascot is any person, animal, or object thought to bring luck or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots come in many different shapes, sizes and colours and are typically used to promote a specific brand or company. Some mascots are cute and furry while others are fierce or menacing. Using a mascot typically has a handful of different purposes: Helps consumers connect with the brand or company. Triggers a desire to buy the product or service. Creates loyalty for customer retention over the long term. Exposure is the key element when it comes to mascots. If your mascot is out there and is visible, there’s a better chance that the public will connect with it.

Types of mascot

1.    Sports mascot

2.    Corporate mascot

3.    School mascot

4.    International mascot

5.    Military mascot

6.    Music mascot


Today, the world is full of walking, talking, animated bigger-than-life brand icons often called mascots. They seem to be everywhere from professional sports arenas to institutions of higher learning to mass media screens. You see them interacting with fans, leading cheers from the sidelines, or on TV entertaining audiences.

Image 1: Mr. Monopoly

Mr. Monopoly is one of the most endearing and enduring icons in the toy and game business. His formal top hat, tux, and perfectly coiffed mustache have been around for decades as the brand representative for Monopoly.

However, Mr. Monopoly is not his real name. His real name is Milburn Pennybags a.k.a. Rich Uncle Pennybags. In the year 1940, he was release in a game called Dig by the Parker Brothers as an unnamed mascot. As the game was developed, He get's the name Rich Uncle Pennybags in the game Rich Uncle in the year of 1946 by Parker Brothers. 

In 1988, Orbanes published the first edition of his book The Monopoly Companion. In the book, all of the characters that appear on theMonopoly board or within the decks of cards received a name. Uncle Pennybags' full name was given as Milburn Pennybags, the character "In Jail" is named "Jake, the Jailbird", and the police officer on "Go to Jail" is named "Officer Mallory". In 1999, Rich Uncle Pennybags was renamed Mr. Monopoly.

3D Character and Environment Design for Animation (Character Modelling)

 This process is for my last progress in my character design. After tracing my character in the illustrator, I need to start creating my character in 3D using Adobe Maya Software. I already have some experience using the software from the previous semester. So, it not too difficult for me to use this software to create my character. These are the process of creating my character.

Using a square polygon, i made the body of my character by extruding the parts that are needed to be extrude.

Smoothed the surface.

The process of making the shoes.

 Put on some accessories to the character.

Make the face of the character.

 The final outcome of my character.

3D Character and Environment Design for Animation (Task 1)

After finish my research, i need to create the info graphic about the film. For my info graphic, i choose green colour, some leaf shape with a darker green for my background and some gradient of yellow colour. I choose this colour because to show the atmosphere of a jungle because most of the scenes in this film are in the jungle. Then i put the characters in and type in the information. I choose the yellow colour for the font to give contrast with the background. 

3D Character and Environment Design for Animation (Environment Modelling)

After finish creating my character, next is to create the environment for the character and the theme for the environment is Mantin. These are the process of creating my environment.

First of all, I started creating the buildings for the environment.

Create some more buildings which is different.

Create the parking lot, lights, and some sewer.

The final look for the environment.